The words you choose are especially important when writing, because the reader can’t hear your tone or see your facial expressions to decipher your intended meaning. Whether your professional email to the C-suite needs a neutral, unbiased tone or you’re drafting a light-hearted social media post to encourage people to purchase your product, the right word can make all the difference. In this episode of Hurley Write TV, our writing instructors MJ Hurley and Jennifer Torkelson discuss an actual email sent by a company after their servers went down. This example shows what language works, and what doesn’t. Also joining the conversation is special guest and long-time Hurley Write client Tamara Brooks-Barnes, Pharmaceutical Clinical Researcher. It’s an episode you won’t want to miss. Check out the email rewrites from this episode: Email #1 Original: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/episode5_email1ORIGINAL.png Edited: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/5_email1REVISED.png Email #2 Original: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/episode5_email2ORIGINAL.png Edited: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/episode5_email2REVISED.png Email #3 Original: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/episode5_email3ORIGINAL.png Edited: https://www.hurleywrite.com/Images/HurleyWrite/HurleyWriteTV/episode5_email3REVISED.png

Is your team churning out documents and presentations that aren’t reaching your goals? Understanding your audience — their backgrounds, goals, and expectations — is the key to effective communication. This episode of Hurley Write TV focuses on audience analysis, which produces messages that work. Sam Alexander, Software Engineer and Technical Senior Product Manager, joins us to share his secret to business success: tailoring each message to the different types of professionals. Also on this episode, MJ Hurley and Jared Daigle improvise how they would present complicated scenarios to difficult audiences. Tune in to play along and assess your audience analysis skills!

Tune into Hurley Write TV, a new show where you'll learn how to level-up your writing and presentation skills. This episode includes an interview with Michael Hoagland, a Word Fail, and one big idea that can improve your business communication skills today! New episodes drop every other week. Be sure to subscribe on our YouTube channel so you don’t miss a single handy hack!

On this episode of Hurley Write TV, we sit down with Ken Isakson, Hydrologist and Grant Reviewer, to get his take on what reviewers look for in proposals and how what he learned in a Hurley Write course helped him become a more effective reviewer. Jennifer Torkelson, PhD, joins the conversation to share 5 key characteristics of winning proposals. And Pam Hurley, PhD, discusses a manatee-sized Word Fail and the major lesson that will help you avoid a PR tsunami. This, and more, on Episode 3 of Hurley Write TV.

Three writing pros weigh in on how you can be a better editor, for your own writing and your team's. Tune in as MJ Hurley, MA, Jennifer Torkleson, PhD, and Jared Daigle, MA, share insider secrets that will improve the team's writing today!

In less than 3 minutes, three writing pros share helpful, handy hacks that you can use to improve your writing today!

Writing issues can plague organizations. If you have a helpful, handy writing or presentation hack you'd like to share with our viewers, come join our show! Email us at info@HurleyWrite.com to learn more.

Join us for Hurley Write TV, a show that discusses topics related to writing and presentation skills. Tune in for new episodes every other week.